Catalyst Growth Engine
Growth & Marketing

Catalyst Growth Engine

Automated growth system combining email, SMS, and retargeting for 5x customer LTV.

Client
Subscription SaaS Co. (confidential)
Industry
B2B SaaS
Timeline
Ongoing retainer
Services
Lifecycle Automation · Re-engagement · Win-back Campaigns
Challenge

The Problem

A subscription-based SaaS company had a leaky bucket: they were acquiring customers at a healthy rate but losing 60% within the first 90 days. Their onboarding was a one-size-fits-all email sequence, and there was no re-engagement strategy for at-risk accounts. LTV was stagnating at 8 months.

Solution

What We Did

We built an automated growth engine that personalized every stage of the customer journey. Onboarding was segmented by user persona and behavior — power users got advanced tips, struggling users got hands-on guidance. At-risk detection triggered automated re-engagement campaigns across email, SMS, and in-app messages. Win-back campaigns targeted churned users with personalized offers.

Our Process

Discovery → Design → Build → Launch

01

Discovery

Research, audit & scoping the problem space.

02

Design

Strategy, identity, and rapid prototyping.

03

Build

Engineering, integration, and quality assurance.

04

Launch

Deploy, measure, and continue to optimize.

Results

Numbers That Moved

90-day retention improved from 40% to 76%
Customer LTV increased from 8 months to 22 months (2.75x)
Reactivation rate for churned users reached 18%
Net revenue retention improved from 85% to 124%
Referral rate increased 3x through automated advocacy program
Gallery

Selected Visuals

Catalyst Growth Engine — visual 1
Catalyst Growth Engine — visual 2
Catalyst Growth Engine — visual 3

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Same rigor, same playbook — applied to your business and measured by your metrics.

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